JOBKOREA Brand Renewal
Brand Design
2023
Brand Design
2023
Since its inception in 1998, JOBKOREA has consistently spearheaded innovation in Korea's
job market. Over the years, we have evolved into a comprehensive recruitment platform
catering to both recruiters and job seekers. Looking ahead, our aspiration is to transform
into a holistic career companion, leveraging cutting-edge IT and AI technologies to propel
job seekers towards greater career heights.
Recognizing that our existing brand identity may not fully encapsulate our ultimate objective,
we initiated a brand renewal project. This initiative aims to redefine the core essence of our
business and establish a more resonant brand identity. Our overarching vision is to chart a
course towards global leadership, positively influencing individuals' career journeys and
fostering personal growth.
BX Strategist: Siyeun Hwang
BX Design Guide: Siyeun Hwang
BX Strategist: Siyeun Hwang
BX Design Guide: Siyeun Hwang